Escher Group is providing retailers with the cloud-based tools to manage locations, users and services to keep customers coming back time and time again.

Advanced Reporting

Retailers can get a deeper understanding of their performance and their customers’ buying habits. They can identify areas that need improvement and opportunities to help their business grow faster. With the correct information, retailers can build meaningful loyalty schemes, design targeted marketing campaigns or tightly manage transactions.

Real-Time Information

Allows companies to access information about their customers, products, stores and stocks in real time. This way they can make sure their products are in accurate locations to satisfy buying peaks and control the movement of stock between channel outlets.

Segmentation

Escher’s Retail CRM gives businesses insight into customer and product segmentation so they can be sure their products and marketing initiatives are targeted at the right people at the right time.

Reach Customers Wherever They Shop

Customers’ behavior can be understood across every channel they use, whether it is in-store, online, kiosk or mobile. Escher’s omni-channel view drives consumer engagement initiatives that match the way customers behave.

Build Loyalty

Companies are able to retain their existing customers with data that creates effective personalized and targeted marketing campaigns. Escher’s Retail CRM tool manages loyalty schemes and shows how customers respond to offers, coupons and discounts.

Multi-Tenanted CRM Tools

For groups or businesses that work together, Escher’s Retail CRM can be used to drive business between stores and help tenants understand customer buying patterns between each outlet.